Mobile SEO – Search Engine Optimization For Mobile Devices
Besides, with Google taking a strong stance on mobile SEO, announcing that there might be a fall in traffic if the site is not mobile friendly or wrongly configured. Google revealed that the sites that are not mobile friendly might face the wrath. The more your content and website design is optimized for mobile devices, the higher is the possibility of site ranking.
Rapid Increase in Mobile Traffic to Websites
Walker Sands Quarterly Web Traffic Report mentioned that in 2011, near about 12.6% of total traffic was generated via mobile devices. The reasons behind the rapid surge in mobile traffic is because of better mobile devices, 3G and 4G LTE networks, cheaper data plans and advanced mobile browsers.
With markets flooding with 4G enabled phones that run on Android 4.0, it seems enough to tempt people use their smart phones while browsing Internet. Taking that into consideration, it may be interesting to note that 80% of all mobile visits now come through iPhone device,Android devices to access Internet.
Geographical Distribution of Mobile Traffic
Reports revealed that the mobile traffics are at large number in countries like India, China and some other African countries. A large percentage of web traffic is generated via mobile devices in countries like Zimbabwe, Nigeria. Well, talking about India, it has been found that nearly 50% of web traffic is generated via mobile devices.
In nutshell, this can be said for sure that with the rapid growth of mobile search optimization efforts, the move is expected to create a mobile revolution altogether.